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Mital Srl

  • Via Cherso, 21
  • 31045 Motta di Livenza (TV)
  • Italia
  • T +39 0422 768522
  • mital@mital.com

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Mital comes to Sicam 2026 (Pordenone | 20–23 October | Hall 4 Stand A13) with a renewed look, clearer and more defined. For its 46th anniversary, Mital has redesigned its visual identity, to make the company’s visual language more contemporary and to state its identity and values more clearly. Mital chose Sicam, its reference trade fair, as the showcase to share this important step in its history with all its customers and suppliers.

The Art Direction of the project was entrusted to Alessandro Masturzo, designer and new art director, with a particular focus on renewing and coordinating several areas:

  • Brand identity: updated_clear_solid
  • Visual identity: direct_simple_contemporary
  • Logotype and pictogram: unique_evolving_recognisable
  • Payoff and claim: distinctive_focused_concrete
  • Catalogue: emotional_functional_immediate
  • New website: immediate_in-depth_simple
  • New stand: modular_reusable_product oriented